National Amusements presented SPF - Sun Protection Flicks, to benefit The SHADE Foundation. The eight week summer movie series was created by National Amusements to raise awareness of the importance of sun protection and to offer families "Out of the Sun Fun" in support of the SHADE Foundation's important mission. The program ran every Monday at 11 a.m. from June 25 - August 13 and featured free family films. Patrons were also be able to purchase special Curt Schilling 44 ounce "Collector's Cups" with a portion of the proceeds to benefit The SHADE Foundation.

The Shade Foundation is a non-profit organization founded by Shonda Schilling, wife of Red Sox pitcher Curt Schilling. Shonda is a melanoma survivor who launched the foundation with the mission of reducing future cases of skin cancer by educating children about sun-safety.